Infantino cashing in on World Cup: is football’s soul for sale? – The Latest

29 July 2026 · 12m

Today in Focus

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Fifa president Gianni Infantino has announced plans to sell off stakes in the World Cup to private investors in a new commercial entity worth $20bn. One of the leading would-be investors is Joshua Kushner, brother of Trump’s son-in-law Jared. The plans have prompted an immediate backlash – with Uefa accusing Fifa of trying to ‘sell football’s soul’. Lucy Hough speaks to the Guardian reporter Paul MacInnes – watch on YouTube. Help support our independent journalism at theguardian.com/infocus

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