Allison Ellsworth built Poppi from a homemade prebiotic soda to a $2 billion brand acquired by Pepsi… but you already know that. Today, Allison talks about what happens afterward, and how to follow-up a successful first act.
Allison opens up about the unexpected grief of letting go of a company that was her identity, and the pressure of building a new company after a successful exit. She also digs into advice for anyone who has a different money mindset than their spouse, and how to find common ground.
Plus, Allison shares how she’s talking to her three young kids about money and work— and why her kids waving her off with "Have fun, Mom" is her greatest parenting win.
Check out Nicole's financial literacy course The Money School
Find a Financial Advisor or Financial Coach from Nicole's company Private Wealth Collective
Watch video clips from the pod on Money Rehab's Instagram and Nicole Lapin's Instagram
Keep up with Allison on Instagram and TikTok
Here's what Nicole covers with Allison:
00:00 Are You Ready for Some Money Rehab?
01:10 When the Wire Hit
03:20 What People Get Wrong About "Billionaire" Headlines
04:15 The $50K Investment That Went Bankrupt Overnight
05:50 What Skills Transfer From Running a Company to Managing Wealth (And What Don't) 07:30 Running Your Personal Finances Like a Business
09:00 The Grief Nobody Warns Founders About
11:05 Separating Your Identity From Your Company
13:00 Founder-Led Content and What's Coming Next in Brand Building
15:20 Building the Second Company Differently
17:40 Self-Funding vs. Taking on Investors
19:30 The Emotional Payoff of Returning Money to Early Investors
21:45 Making 44 People Millionaires
22:00 Lessons From Being a Shark on Shark Tank 23:30 Female Founders, Mom Guilt, and "Spreadsheets in the Bedsheets"
26:40 Opposite Money Mindsets in a Marriage
31:30 Why Allison Has No “Fear Gene”
33:30 Raising Kids With Money Values
36:55 How to Talk to Your Kids About Work Without Losing Them
39:00 Buying Back Time
41:00 Secure the Bag
45:25 Allison Ellsworth's Tip You Can Take Straight to the Bank