How 700,000 Creators Get Paid to Train AI | Mikayel Khachatryan | Coffeez Ep. 325

13. november 2026 · 1h 20m

Wirestock co-founder and CEO Mikayel Khachatryan joins Joe Shalaby to break down how Wirestock went from a stock photo platform to one of the leading suppliers of AI training data, and how creators are getting paid to teach AI.

When AI image generators exploded, Mikayel's investors texted him the same thing: it's game over. Wirestock helped photographers sell to Getty Images and iStock, and AI was supposed to kill it. Instead, he noticed AI labs were licensing his creators' content as training data and went all in. Today Wirestock supplies top AI labs with consented, human-made data. It has paid over $16 million to a community of 700,000 creators, grown revenue 30x in 24 months, and closed a $23M Series A.

Mikayel explains how to make money on Wirestock, why AI is creating more human work instead of less, what he calls the AI economy, why he ignored the NFT hype, the hiring mistake every first-time founder makes, and why physical AI and robotics are next.

Connect with Mikayel Khachatryan

LinkedIn: https://www.linkedin.com/in/michaelkh/

Wirestock

Website: https://wirestock.io

Earn as a creator: https://wirestock.io/creators

Sell your content: https://wirestock.io/creators/sell-your-content

Instagram: https://www.instagram.com/wire.stock/

X: https://twitter.com/WireStock

LinkedIn: https://www.linkedin.com/company/wirestock/

Facebook: https://www.facebook.com/Wirestock

New episodes every week. Pour up.